Businesses Look to Win Staff Over as Interest in Corporate Retreats Rise

Businesses Look to Win Staff Over as Interest in Corporate Retreats Rise

June 27, 2024

Latest reports have found that more than four in ten employees reported feeling ‘very’ or ‘somewhat’ lonely at work and with the rise of remote working, so it comes as no surprise that corporate travel management experts at Wings Global Travel have noted a 24% surge in Google searches for ‘corporate retreats’ as companies aim to boost morale. 

According to Forbes, the physical environment of a corporate retreat plays a crucial role in effectiveness. Moving away from traditional office structures allows teams to break free from routine, fostering a sense of camaraderie and, ultimately, sparking fresh ideas. Aside from this, other activities like those Virtual Team Building Events may also be extremely beneficial for your employees and your company.

Rebecca Gunn, Head of Global Marketing at Wings Global Travel added: “When choosing a location, prioritize accessibility to ensure a smooth travel experience for your entire team. 

“By moving beyond the traditional one-day format and embracing strategic planning, businesses can leverage the power of corporate retreats to build stronger teams, ignite creativity, and achieve lasting success.” 

With this in mind, we teamed up with the experts at Wings Global Travel to share their tips on how to maximize a corporate retreat for maximum return on investment. 

Four key considerations for corporate retreats to maximize your return on investment: 

1. Set clearly defined objectives 

One of the first things you should do when planning a corporate retreat is to decide on specific goals you want to achieve. Are you focusing on improving communication, problem-solving skills, or innovation? By understanding your objectives of a corporate retreat, it can help steer you in deciding what’s best for your business.   

2. Be strategic in the environment you choose 

Despite on your objectives; you should choose a location that inspires and nurtures collaboration. Immersing teams in nature or a new cultural setting can positively impact internal dynamics.  

In fact, the mental health charity, Mind states, “Spending time in nature has been found to help with mental health problems such as anxiety and depression. For example, research into ecotherapy (a type of formal treatment which involves doing activities outside in nature) has shown it can help with mild to moderate depression. This might be due to combining regular physical activity and social contact with being outside in nature.“ 

3. Targeted activities can build team bonds but keep inclusivity at the forefront of your mind  

Activities should directly align with your retreat objectives. If you’re looking to strengthen team bonds, consider team-building exercises that build trust and communication like a scavenger hunt. Skill-sharing sessions can help to share ideas, experience and knowledge transfer.

Diversity and inclusivity are paramount – ensure activities cater to all participants. Consider employees that may have hidden disabilities and those who choose not to consume alcohol and pick activities that reflect this. 

4. Continuous improvement is imperative  

Following your corporate retreat you should always gather post retreat feedback. This will help you understand the impact of the activities you’ve chosen and make informed decisions for future retreats. 

Charlotte is the founder and editor-in-chief at Your Coffee Break magazine. She studied English Literature at Fairfield University in Connecticut whilst taking evening classes in journalism at MediaBistro in NYC. She then pursued a BA degree in Public Relations at Bournemouth University in the UK. With a background working in the PR industry in Los Angeles, Barcelona and London, Charlotte then moved on to launching Your Coffee Break from the YCB HQ in London’s Covent Garden and has been running the online magazine for the past 10 years. She is a mother, an avid reader, runner and puts a bit too much effort into perfecting her morning brew.