Barbiecore Beauty Mania

The release of the long-awaited Barbie movie is less than two weeks away (July 21), and yesterday was the Los Angeles premiere (pictured above). All the excitement for Margot Robbie’s wonderfully kitsch film has caused a huge spike in sales of bright pink makeup products, with demand for pink blushers up 53% and lip glosses up 53.7%.

Ceryn Lawless from online beauty retailer Escentual.com said: “Shocking pink is clearly going to be the colour of the summer, and this is all down to the Barbiecore trend which started last year and is blowing up again in the run up to the release of the film. We have already seen a big increase in demand for gloss and blush in several pretty pink shades.”

Online beauty retailer Escentual.com has compiled a list of some of the best-selling Barbiecore makeup products below. 

Benefit Gogotint – Bright Cherry Tinted Lip & Cheek Stain 6ml £14.85 at Escentual.com
https://www.escentual.com/benefit049/

Achieve an all-day barbie look with the Benefit Gogotint, which doubles as both a lip and cheek stain. The vibrant pink-red colour compliments all skin tones, and is long-lasting, leaving a beautiful pink stain behind even once the product wears off (until you remove it of course). The formula is transfer-proof, blending into your skin with ease and giving your complexion a radiant glow. This versatile lip tint is perfect for use on its own or even underneath other products, and it is the ideal size to keep in your bag all summer. 

Yves Saint Laurent Volupte Liquid Colour Balm 6ml £25.50 at Escentual.com
www.escentual.com/yslmakeup036/

Enrich your lips with this high-pigment lip gloss that isn’t sticky or tacky. It’s the perfect pink shade for either a subtle pink shimmer or if you prefer something a little more daring, add more layers to increase the colour intensity. This nourishing formula keeps lips soft with soothing coconut water and antioxidant protection from pomegranate extract, ensuring smooth and hydrated lips. You’ll be left with a Barbie dewy shine, an impactful colour pay-off, and smooth lips. 

Urban Decay Hi-Fi Shine Ultra Cushion Lip Gloss 7ml £13.60 at Escentual.com
https://www.escentual.com/urbandecay083/

A glossy shine is a must-have when it comes to a classic Barbie lip. This fan favourite lip-gloss plumps up your lip volume and shine while hydrating your lips. It came as no surprise that it is entirely sold out on the Urban Decay website. Luckily, beauty retailer Esceuntual.com snagged a few before they sold out. The Hi-Fi Shine Ultra Cushion Lip Gloss stays put while nourishing your lips with vitamin E and peppermint oil. It doesn’t feel sticky or uncomfortable, and better yet the vanilla mint flavour ensures you stay sweet and fresh at the same time. And it fits easily in your pocket or bag. 

GIVENCHY Prisme Libre Blush 4 x 3g £35.70 at Escentual.com
https://www.escentual.com/givenchymakeup277/

Introducing Givenchy’s luxurious and innovative Prisme Libre blush. It features loose pigments that expertly catch and diffuse light, giving your face a sculpted and youthful radiance with a healthy, creating a perfect Barbie rosy glow. The soft and breathable formula contains organic pigments for pure and vibrant colour that remains fresh for up to 12 hours. With a harmonizing quartet of shades, it creates a seamless, second-skin-like finish that exudes sheer radiance. The silky-soft texture allows effortless blending with bare skin or your makeup base, ensuring fool-proof application. It also comes with a soft white compact puff for effortless application. Choose from a diverse range of shades to suit all skin tones and embrace your inner Barbie!

DIOR Addict Lip Maximizer 6ml in Shade 001 PInk, and 010 Holographic Pink £32 at Escentual.com
https://www.escentual.com/diormakeup058/

An iconic plumping and hydrating lip gloss for instant volume-boosting shine. Made with 90% natural-origin ingredients, the caring formula is infused with hyaluronic acid and nourishing cherry oil to offer spectacular shine with 24 hours of hydration. Its minty fresh effect gives the lips an addictive refreshing sensation. Upon application, the lips appear instantly plumped, and it’s available in two intensities and four finishes with a mirror shine effect– classic, intense, shimmer and holographic.

Urban Decay Naked Cherry Eyeshadow Palette 12 x 1.1g £36.55 at Escentual.com
https://www.escentual.com/urban-decay/naked-cherry/urbandecay130/

The Naked Cherry Palette contains 12 succulent cherry-inspired eyeshadows ranging from soft pinks to deep crimsons and rich burgundies in both matte and shimmer textures. Fresh, flattering and completely of the moment, this is a vampy take on the Naked vibe that will leave you begging for more!

Benefit Crystah – Blush 6g £24.65 at Escentual.com
https://www.escentual.com/benefit/face/blush/benefit384/

If you’re looking for a show-stopping Barbie blush, you need the strawberry pink Crystah Blush in your life. The hot pink blush blends easily over your skin for a striking flush on pale skin, and a dazzling glow on darker skin tones. The gold shimmer is eye-catching without looking overly glittery; instead, it adds a gorgeous pink-gold sparkle that really makes your cheeks pop. It leaves a soft shimmer with its freshwater pearl and synthetic sapphire, and the sweat-proof and smudge-proof formula feels silky smooth on your skin. Perfect for summer as it feels weightless on your skin and brings radiance to your face.

GUERLAIN Météorites Brush £30.60 at Escentual.com
https://www.escentual.com/guerlainmakeup004/

If you’re going all out with Barbie pink, you may as well top it off with this pink Guerlain Meteorites Brush. Full, round and supple, the brush head has longer, softer natural bristles designed to pick up the exact amount of powder to dress your skin with one swish. Soft to the touch and gentle on your skin, this brush is the perfect addition to your makeup collection, adding a touch of pink and technique.

Anabel Cooper

Anabel is a graduate of King’s College London and upon graduating, she set out on a journey to inspire and empower women through her words. Besides working as a digital marketing expert, Anabel is a freelance copywriter.