5 Personal Branding Lessons from ‘Emily in Paris’ that will Transform Your Career
As ‘Emily in Paris’ returns with its highly anticipated Season 4, viewers are once again captivated by Emily’s journey — with her work success shining through the show.
According to Nadya Movchan, a personal branding expert and founder of the communications and growth firm Movchan Agency, Emily’s success isn’t just about charm or creativity; it’s a lesson in how a strong personal brand can drive both professional and personal success.
1. Embrace your cultural uniqueness
In a globalized world, we often work with people from different countries and cultures, which allows us to learn various approaches to work and aspects of corporate life. You shouldn’t be afraid to showcase your thinking, because your experience may be an eye-opening revelation for others. For example, Emily often uses her American identity to her benefit in Paris. She introduced American marketing tactics to her French colleagues, which helped them execute some incredible campaigns
2. Network fearlessly
Although Emily’s chattiness seems to annoy her colleagues at work, she has a true sense of networking. Emily attends social events, fashion shows, and industry parties, always looking to expand her network. Her willingness to engage with others helps her build valuable relationships and create opportunities. Don’t be shy, get out there and mingle! If a networking event seems too scary and uncomfortable — start small: try to genuinely get to know people you work with outside your small team.
3. Develop a personal style (and this doesn’t mean clothes)
One thing we all remember Emily for is her style: a combination of bright colours (God forbid she wears beige), high heels, and some extravagant jewellery here and there. It’s controversial for sure and was mocked a lot, but it’s without a doubt recognizable and inseparable from Emily. A personal style isn’t just about clothes, however, especially in today’s digital world, where hideous grammar and typos are just a digital version of a wrinkled shirt or holey socks.
4. Embrace your mistakes
Emily’s path in Paris is fraught with mistakes but she handles them with grace and learns from them all. Don’t be scared to take risks and make mistakes (everyone makes them anyway) — that’s how you learn. Acknowledge your mistakes, apologize if necessary, and move on with the lessons learned.
5. Stay positive and resilient
Despite many challenges, Emily maintains a positive and resilient attitude. This allows her to manage challenging circumstances while also making her appear more approachable. When building a personal brand, prioritize being optimistic and resilient in the face of hardship. Although, it doesn’t mean that you always have to be strong and bottle up your emotions. Remember, you’re only human, so show yourself some grace in times when you can’t be strong and resilient anymore.