Born out of a love for the beautiful and the exotic, out of a passion for travel and far-flung shores, out of a taste for adventure; Daisy London believe there’s some Daisy in all of us.
Known globally for their delicate jewellery including their iconic Chakra collection, Daisy London have positioned themselves as the experts on nailing that layered jewellery look.
Daisy London Creative Director Ruth Bewsey recently back from styling and shooting yet another of the brand’s beautiful campaigns in Greece, shares her tips on how to layer your jewellery.
“Put some real thought into it”
Just like the ‘perfect messy bun’, the effortless ‘layered look’ is usually harder to get than it looks.
With jewellery being such a personal and well considered buy, when layering it, it should look like you’ve put a lot of thought in to it by bringing together pieces that you have collected over the years.
“You can have great fun layering with our new Chakra Chokers and signature Chakra Collection“ says Ruth when we catch up with the Daisy London Founder over a coffee in Covent Garden.
“Project your personality through a carefully curated ear”
It was not long ago that having a second piercing was more of a defiant act rather than a jewellery trend. Today, you’ll find all your social media feeds lined with well-dressed ears.
What better way to express your style and personality through a carefully curated ear.
“Daisy London’s new Alpha Studs (sold as single studs) give you full reign over what you want to ‘say'” Ruth tells us.
“Don’t be afraid to be adventurous with your combos”
Mixing metals, stones, textures etc. can seem daunting but you shouldn’t shy away from doing so.
Although valuable, you should be able to wear your jewellery daily. If you have a range of contradicting pieces that you love, mixing these will create an eye-catching, eclectic look.
Ruth says, “I love to pile on the rings, playing with heights, metals and sizes with our Laura Withmore midi rings, Alpha rings and Chakra rings.”
“Break away from the ‘mixed metals’ taboo”
The idea or proposition of mixing metals is often one met with a dubious ‘should I?’
Arguably reminiscent of the 80s, wearing Silver, Rose and Yellow Gold together can actually create a more laidback and cool look.
“I am a huge advocate for mixing metals. It gives you a real go at experimenting with your style.” Ruth explains.
