Appearing at award ceremonies and Wimbledon, yellow outfits continue having a spike in popularity.
Luxury cashmere brand N.Peal has analysed Google Trend data to see how this bold colour is taking the fashion industry by storm.
Showing its versatility, the colour yellow has made its comeback in the fashion world. From Selena Gomez’s 60s yellow dress as she explores London, to the Duchess of Cambridge’s bold Wimbledon number, celebrity stylists continue to take the bold hue in their strides.
This love of all things yellow goes beyond the celebrity fashion world. An analysis of Google Trend data highlights a 500% increase in searches for ‘Kate Middleton Yellow Dress’ and a 350% increase for ‘yellow jackets’ as searchers aspire to find inspiration for their next summer outfit.
N.Peal’s Head of E-Commerce, Jo McLaren, comments, “Unsurprisingly, the yellow trend continues to brighten up the fashion world.
“Stylists are not shying away from bold, bright colour blocking this summer and are causing a stir.
“Adding light layers to your favourite summer look can be a perfect way to join in on the yellow outfit trend, you can add a ray of sunshine to your summer, regardless of what the British weather decides to do.
“Versatile and bold, yellow outfits make a statement that’s perfect for every occasion during the summer seasons and there’s a shade to suit everyone.”
