Data collated by the team at Monsoon shows a huge 161% increase in searches for bum bags, followed by 106% increase in searches for straw beach bags and a 65% increase for red handbags. So, let’s give the consumers what they’re after! These are our favourite picks from Monsoon (their featured bum bag is flying and we expect it to sell out quickly – it is gorgeous!)
Monochrome bum bag – £35
We think this bag is a bargain with such intricate detail. Bringing bohemian chic to your accessory edit, this bum bag is embroidered with colourful thread for a vibrant touch on your final look. Great for festivals, days out with friends or even going for a coffee with the kids in tow. This bag would go great to glam up a more monochrome outfit.
Monochrome raffia bag – £39
This rafia/straw like beach bag is perfect for both holiday and home. Whilst perfect for a neat bag to take to the beach, this bag is also great to go with spring-summer outfits going into 2024.
Red Half moon Clasp cross-body bag – £39
Ria Campbell at Monsoon says; “Our data shows we are experiencing a remarkable 70% surge in searches for red handbags MoM, the allure of this statement colour effortlessly elevates any outfit. Additionally, the demand for half-moon bags has soared by an impressive 50% YoY, with an average of 2,900 searches monthly in the UK alone. We have embraced the trend with our new clasp-shut cross-body bag in radiant red, a chic investment in a timeless accessory that promises to endure the ever-changing waves of fashion.”