
Maximalist Fashion is Back – How to Incorporate the Trend into Your Style
We are only a couple of months into the new year, but we have already seen some great fashion trends take off. One trend that has stepped into the limelight: ‘maximalist fashion’. This style puts customisation and contrasting textures, patterns and colours at the forefront – a very different approach to the ‘quiet luxury’ trend that we couldn’t get away from at the end of 2024. Think layering skirts over jeans, mixing interesting patterns and colours, and playing around with different shapes and silhouettes. The more extravagant the better!

Not only has it been seen on catwalks but searches for ‘maximalism’ have increased by over 69% in the past week. But how do you incorporate maximalist fashion into your everyday look? We reveal how to achieve it in an effortlessly chic way.
Start with statement jewellery
No look is complete without accessories, and layering your jewellery is essential for embracing maximalism. Bangles and cuffs were a key trend we saw on SS25 runways. Play around with stacking bangles, wearing multiple necklaces and accessorising with chunky cuffs. A couple of pieces that stand out are the Multi Real Stone Layering Necklace, as well as the Asymmetric Wave Cuff.

Customise with charms and scarfs
Another fun way to inject some individuality into your look is by accessorising with colourful scarves or bag charms. Our top pick would be the Cherry Bag Charm with its pop of red. Alternatively, you could attach it to a belt or belt loop. Another way to customise your outfit is by adding bows with lace or ribbons, which would look great on the Studded Buckle Flat Ballet Pumps.

Layer up and play with print and texture
Think about layering your clothes as well as your jewellery. Layered textures and colours, and clashing patterns are a staple of maximalist fashion. Combine different plaid fabrics, mix unusual or contrasting patterns or style a midi skirt over a pair of straight leg jeans to introduce dimension.
Textured leather is a popular choice right now, especially on trousers, skirts and footwear. We’re talking embossed croc-effect skirts, snakeskin ankle boots, or glossy patent leather jackets. Another way to add more personality to any look is playful animal prints, like our popular leopard print wide leg jeans, you can match them with an oversized shirt, pop of red, or clashing pattern to lean into the trend.

Manipulating the shape
Don’t forget to shop your existing wardrobe. Part of maximalism is about considering how you can style staple items in new ways. Take the Pure Cotton Collared Oversized Shirt and try pinning it in different ways to snatch in the waist or manipulate the length.

Have fun with it
Maximalist fashion is at its core about encouraging experimentation with the way you style your clothes. Personalising your look and customising your garments and accessories is the key. Give yourself the freedom to have a play with outfit combinations and styling.