Get ready to elevate your coffee experience! Unlike calendars that may hold stale coffee by Christmas, Beans Coffee Club offers a subscription service delivering freshly roasted, tailored coffee from UK-based independent roasters right to your door. Bringing the café to you, this sustainable option provides a high-quality, customisable coffee experience that supports local roasters, reduces waste, and ensures optimal flavour for each brew.
With the Christmas season just around the corner, coffee lovers may be tempted to purchase one of the many coffee advent calendars on the market, but you should be mindful that some of these have been sitting on shelves since September(!), which means by Christmas Day, you could be brewing coffee that’s already a few months old, including production time. However, Beans Coffee Club, a UK-based fresh coffee marketplace known for championing independent speciality coffee roasters, is calling attention to the downsides of these calendars. Instead, they encourage coffee enthusiasts to consider a subscription model for a fresher, more sustainable, and tailored coffee experience throughout December and beyond.
In recent years, coffee advent calendars have grown popular, offering a new coffee each day leading up to Christmas. Each window reveals a different sachet, allowing coffee lovers alike to sip their way to the holidays, and to explore various flavours throughout the festive season. However, this well-meaning idea can result in a less-than-ideal experience for coffee drinkers as the coffee becomes more stale each day you wait.
Coffee advent calendars present several drawbacks that can take away from the festive experience. Freshness is the primary issue, as these calendars are typically assembled long before December, and it then takes over three weeks for the consumer to work their way through.
Pre-ground coffee loses flavour over time due to oxidation, so by the end of the month, consumers may be left with stale coffee, especially when each little package does not have a valve to allow carbon dioxide to escape without letting oxygen or moisture in, both of which makes your coffee go stale or bad more quickly.
In addition to this, each pouch of coffee doesn’t have a roast date, so there is no way of knowing when the coffee was roasted, adding mystery to the freshness of the product inside.
Environmental impact is another concern, as each day’s portion is often individually wrapped, leading to excessive packaging that conflicts with sustainability goals.
Founded to help people explore fresh, high-quality coffee, Beans Coffee Club offers a flexible coffee subscription service that solves many of the issues associated with coffee advent calendars. Through partnerships with over 20 independent UK roasters, Beans Coffee Club delivers fresh, roasted-to-order beans tailored to each subscriber’s taste preferences and brewing method. The company also prioritises sustainability, shipping beans directly from the roaster to the consumer in recyclable packaging to reduce waste.
Richard Jones, Co-Founder of Beans Coffee Club, says: “While the concept of coffee advent calendars is appealing, they often fall short on freshness, value, and sustainability. Our subscription model ensures that customers receive freshly roasted coffee that’s perfectly suited to their taste, and it allows us to support local roasters who are dedicated to quality and ethical sourcing.”
Beans Coffee Club offers a personalised experience that brings freshly roasted coffee to subscribers’ doorsteps. Members complete a short quiz to determine their taste preferences, enabling the club to curate coffee selections that match each customer’s unique profile. This model eliminates the issues of staleness, excessive packaging, and mismatched portions, giving members complete control over their coffee experience.
Fiona Jones, Co-Founder of Beans Coffee Club comments: “By choosing Beans Coffee Club, subscribers support passionate, independent UK roasters who put thought and care into each coffee. It’s a sustainable and rewarding way to experience top-quality coffee without the downsides of pre-packaged calendars.”
Beans Coffee Club offers a range of freshly roasted Christmas specials for those looking to enjoy seasonal flavours during the holidays. To explore the full selection of high-quality, ethically sourced coffee, visit www.beanscoffeeclub.com or view the Christmas collection at Beans Coffee Club Christmas Coffees.
